Tesla Light Show & Cybertruck Rally Coming to the Made in America Store!

We’re celebrating 15 years of American-made pride, and we’re doing it in a big way. As part of our 15-Year Anniversary Celebration, the Made in America Store is excited to host two electrifying Tesla events on May 16 and 17: a dazzling Tesla Light Show and the grand finale of the Niagara Falls Cybertruck Rally.

Whether you're a Tesla owner, EV enthusiast, or just someone who loves innovation and American-made technology, this is your chance to see it all up close during a weekend packed with energy, excitement, and American pride.

Friday, May 16 – Tesla Light Show at the Made in America Store

Kicking off the excitement on Friday night, the Tesla Owners Club New York State and Tesla Bay TV are bringing their traveling Tesla Light Show to Elma!

Starting at 8:00 PM, Tesla vehicles—including the full S3XY lineup and the futuristic Cybertruck—will perform a synchronized light and music show right in the parking lot of the Made in America Store.

Saturday, May 17 – Niagara Falls Cybertruck Rally Ends at the Store

The excitement continues Saturday morning as the Niagara Falls Cybertruck Rally sets off at 8:00 AM from the Western NY Welcome Center. From there, the convoy of Cybertrucks and Tesla vehicles cruises past Niagara Falls and travels through scenic Western New York—with the final stop at the Made in America Store.

Their arrival will be a highlight of our 15-Year Anniversary Celebration, where we’ll be hosting a full Tesla showcase featuring the Cybertruck and Tesla’s full S3XY lineup as part of the day’s festivities.

It’s a perfect fit for the weekend—Tesla ranks among the most American-made vehicles on the road today, with U.S.-based manufacturing in California and Texas and a commitment to innovation that supports American jobs.

Want to Be Part of the Rally?

Tesla drivers can learn more and reserve their spot by purchasing a Rally Pack here: https://teslabay.tv/products/cybertruck-niagara-falls-rally-s3xy-models

Each pack includes:

• A USB loaded with 15+ Tesla light show tracks

• Rally position number & custom decal

• Secret route map

• Reserved Tesla show parking at our store

Come be part of the energy—and experience something electric at the Made in America Store!